Somma Cruises Homepage

This page aims to captivate viewers with an immersive presentation of unique luxury and exploration-focused cruise experiences, led by musician Dave Kos, featuring captivating visual storytelling and curated content.

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Web Design

Clients

Somma Cruises, TD Bank, & Moser Contract

Projects Type

Interactive Design

Somma Cruises

As Art Director for Somma Cruises, I collaborated with Creative Director Dave Cuzner to create a unique luxury and exploration-focused cruise venture led by musician Dave Kos. The website played a crucial role in conveying this vision, overcoming the challenge of transitioning Kos's music-centric fanbase to a blend of luxury and adventure within a startup budget. The Destinations page, with its abstract timeline design, showcased the cruise's essence through captivating visuals. The September 2023 website launch, despite higher ticket prices and economic challenges, was a success, selling out in 10 minutes. The integrated design approach effectively communicated the venture's essence, impressing the client with both the product and the website's cohesive presentation.

Art Direction, UX/UI Designer, Illustrator, & Web Developer

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TD Bank Website

I collaborated with the TDI team to create new layouts for TD Bank's mobile and tablet banking platform, aiming to improve visual clarity while still adhering to TD's brand standards and web platform capabilities. Each design included a mobile and desktop version of the site, along with a detailed visual design document to guide the coder in building the site. These optimizations were specifically tailored for TD Bank's online banking platform. As a design exercise, I have also created a new design direction that reflects my own approach to modernizing TD's brand standards.

Original project role: Visual Design

Redesign project role: UX/UI Design, & Art Direction.

Moser Contract Website

One of the visual designers for the design agency, Might & Main for the redesign of mosercontract.com. Moser Contract is a deeply interactive resource for designers of government, corporate, and public spaces.

Visual Design

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